SPARK speaker series!

Green Drinks is excited to announce our “SPARK Speaker Series”, where small groups discuss BIG ideas… If you prefer networking in a more intimate setting and are passionate about particular issues or topics, our Green Drinks “SPARK Series” is perfect for you!

The format is one where we gather in a smaller group, everyone gets a chance to introduce themselves then our speaker begins with the featured topic and speaks on that for 15-30 min followed by lively, hearty, open discussions around that topic – inviting various opinions, points of view, challenges, experiences into play and sparking an intelligent and interesting conversation.  We begin and end with complimentary wine and snacks.  Our series is hosted by Paul E. McGinniss of The New York Green Advocate.  Paul has interviewed a stellar array of change makers including Sylvia Earle, Dean Kamen, Ray Kurzweil, Fabien Cousteau and Josh Fox. He is a featured contributor to EcoWatch.
Paul has helped to organize many environmental events including 7 Nights of Awareness for the December, 2011 NYC premier of the documentary film “The Big Fix.”

The moderns new Logo 2013Our next event is Tuesday Sept 24th, 2013 from 6:30 – 8:30 pm
at The Moderns
900 Broadway, Suite 202, New York, NY

featuring Green PR and Marketing guru Nancy Trent


NANCY TRENT is the founder and president of Trent & Company, Inc., one of the leading marketing communications agencies for the healthy lifestyle, spa and medical spa, wellness, beauty, cosmetics, nutrition and travel industries.  She is a recognized expert in those fields with over 25 years of experience creating a wide variety of highly successful publicity campaigns. Her experience in publicizing green products includes the introduction of the first line of organic cotton apparel more than 20 years ago; the Juiceman Juicer and his recent comeback with the PowerGrind Pro, the launch of Organic Avenue, Pukka Teas, Solarrific Solar Powered Products and Hollywood’s most celebrity-studded chain of healthy cafés called Earthbar, among dozens of others.

Sustainable Marketing: Becoming a Green PR machine

In this session, Public Relations expert Nancy Trent, President of Trent & Company Inc., will discuss how to get earned publicity for your green products in influential media. Ms. Trent offers innovative tips to grow your business in a sustainable, intelligent and lasting way.  In addition, she will teach attendees how to launch a successful, sustainable and responsible green publicity campaign and keep it flourishing.

Attendees will learn how to get more pr for their green products and services:

  • Publicity campaigns for products that benefit the planet, people and increase profit
  • How to develop a killer press kit
  • Identifiying journalists who are pro green
  • How to contact influentials and connect
  • How to develop an advisory board that will lend credibility to your brand
  • Getting your products in the hands of celebrities
  • Emergence of green media within the past five years and its influence on consumers
  • How to adopt environmental trends vs. fads
  • Executing effective eco-conscious message development

Participants can bring their green products and get publicizeable story ideas and strategies.

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Join Green Drinks NYC and The Moderns for a fabulous night of reclaiming your health with Dr. Micheal Finkelstein, author of “77 Questions for Skillful Living” hosted by Paul McGinniss.

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On Tuesday July 23, dive deep into the question of health with Dr. Micheal Finkelstein as our featured speaker at our SPARK Speaker Series. What is a healthy state? Do you feel energized or empowered by nature? Are all your senses acute? What would you do with your life if your health were completely restored?

Integrative medicine pioneer, Michael Finkelstein, M.D., will lead an interactive, introspective discussion held at The Moderns, exploring the questions that guide us to achieving extraordinary health. If you have your own questions that you’d like answered at the event, you can tweet them in advance to @SkillfulDoctor.

Dr. Finkelstein is the former Senior Vice President for Medical Affairs and Chief of the Departments of Medicine and Integrative Medicine at Northern Westchester Hospital in Mount Kisco, New York. He then went on to pursue a more intuitive and holistic approach, as the founder and director of wellness center SunRaven. A nationally recognized author, radio show host, inspirational speaker and blogger, his concept of “Skillful Living” advises that the business of living must be developed, like a skill, with mindful, dedicated attention. You can learn more about his work at www.drmichaelfinkelstein.com.

Paul McGinniss, The New York Green Advocate, has interviewed a stellar array of change makers including Sylvia Earle, Dean Kamen, Ray Kurzweil, Fabien Cousteau and Josh Fox. He is a featured contributor to EcoWatch. Paul has helped to organize many environmental events including 7 Nights of Awareness for the December, 2011 NYC premier of the documentary film “The Big Fix.” Paul is also a New York based real estate broker and green building and renovation consultant. He advises people on how to set up grid independent, zero net energy, resilient living situations. He is currently working with his partners to establish a grid protected, 100% self-sustaining farm community in Ulster County, NY.

Green Drinks NYC
 proudly hosts the SPARK Speaker Series in partnership with The Moderns, a brand agency and multidisciplinary, solutionist think tank that creates Good Design solutions that go beyond brand equity to create a culture that fosters enduring customer loyalty.

Past topics/ speaker include:
“Alex Wilson from The Resilient Design Institute”
“Marc Yaggi and Waterkeeper Alliance”
“New Rules of Green Marketing”
“The Oceans and the 5 Gyres”
“Making Global Change with the Power of Community”
“Solar Energy”
“What are pounds of toxic flame-retardants doing in my furniture?”
“Energy and Entrepreneurship”



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