Join Green Drinks NYC for a fabulous evening of networking and
mingling with the green community Tuesday Aug 13, 2013 from 6-9pm at “STORY” 144 10th Ave @ 19th St with a short presentation by CitiBikes!
If you’ve never been to STORY before, you are in for a real treat. Mastermind retail creator Rachel Schectman creates a magazine type experience, changing themes every month. This month’s theme is “MADE IN AMERICA” and a great match for the Green Drinks community that supports many local manufacturers and goods. Super excited to be there!
Here is a bit more about it:
STORY, the ever-changing retail concept, introduces MADE IN AMERICA its twelfth retail experience; open daily from Thursday July 18th through Sunday, September 1st. Inspired by founder Rachel Shechtman’s belief in supporting American entrepreneurship, STORY will exclusively feature products that have been produced and manufactured here in the USA. The multidimensional experience comes together through a design vision that reconfigures STORY’s 2000-square foot space as a dynamic cross-country road map hand-painted by Georgia Elrod, who lends her skill set as a fine artist and decorative painter. The concept draws on the nostalgia of summer vacation, emphasized through four distinct retail regions: Northeast, South, Midwest and West, each merchandised around the character of the region and showcasing a range of goods – from Georgia Olive Farms’ specialty EVOO to Shwood’s Portland-made wooden sunglasses.
Building on its commitment to supporting inspiring start-ups, MADE IN AMERICA also brings in New York brand, Flint and Tinder, which memorably raised $297,000 on Kickstarter to fund its line of premium, American-made underwear. In addition to an exclusive assortment of Flint and Tinder wares, Flint and Tinder founder, Jake Bronstein has helped co-curate the merchandise mix with items that are in step with his “quality made here” mission.
For this installment, STORY teams with Colorado-based marketing agency, Made Movement, as well as their e-commerce store, Made Collection, to offer a physical platform for its mission to make work for the brands that are making it in the USA. To help customers understand the economic impact of each purchase, an in-STORY Perch Interactive-designed table will showcase
Made Collection’s Boom Points program. Boom Points are based on a statistic from the US Department of Commerce and the Manufacturing Institute, which cites that for every dollar spent on a product made in the USA, another $1.40 is sparked in surrounding sectors of the US economy.
Whether discovering a jewelry line produced by hand in upstate New York or learning about BBQ sauces from an expert in Southern cuisine, it’s an opportunity to travel cross-country, guided by a few of the folks who make this country great.
Highlighting STORY’s commitment to local entrepreneurship, Made in America features a number of designers that presented
products less than five weeks ago at HIS STORY Pitch Night. Brands included are Smith and Chang, a line of all-natural soaps produced in upstate NY, Fanmail, a line of sustainable basics that stresses transparent manufacturing processes, TGT Wallet, a Brooklyn-based designer’s solution to bulky wallets, and past Pitch Night alum, jewelry designer Beth Macri.
Detroit Denim: From Detroit comes a line of handmade premium denim launched by Eric Yelsma and crafted entirely by hand from materials sourced in the US.
DEFY Bags: As a testament to the strength of US-manufacturing this Chicago-based brand creates heavy-duty bags that will stand the test of the daily commute – from a must-have leather tote to sturdy canvas messenger.
Mollusk Surf Shop: San Francisco surf culture ventures East with an assortment of trunks, board shorts, and tees from this surf shop, known for its laid back, community-oriented vibe .
Aviator Nation: Founded by Paige Mycoskie, this So-Cal based tee-shirt line takes its cues from vintage goods, aiming to put the look and feel of lived-in wares in the present tense.
Lodge Cookware: 100-years and still cooking; discover a century-old Southern cookware imprint known for its handcrafted range of cast-iron.